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Barbara Lombardo of Saratoga Springs, NY, is a journalism adjunct at University at Albany and retired executive editor of The Saratogian, The Record and the Community News. Follow her on Twitter @Barb_Lombardo.

Friday, September 11, 2009

You're invited to Saratogian community meeting on Sept. 21

Talk to me.

Come talk to me -- and to my colleagues at The Saratogian.
We at The Saratogian are hosting an informal community get-together on Monday, Sept. 21. You’re invited, you’re all invited.

The purpose of the event is a mix: getting to know one another, learning how we can work together to get your news in, and addressing any questions and concerns about any aspect of our operations. Yes, any aspect.

And sometimes it’s just good to put together names and faces.

Besides, we’re not just The Saratogian, you know. Or did you? In the last six months, we’ve introduced three new publications in addition to The Saratogian. Two are weekly papers delivered free to homes: “Ballston Spa Life” for the Ballston Spa and Milton areas, and “WG Life” for the Wilton and Gansevoort neighborhoods. The third is a bi-weekly local entertainment paper called “The Scene” that’s distributed around town, separate from the daily newspaper. And we continue to produce the “Community News,” southern Saratoga County’s local weekly newspaper for more than 30 years.

And when we talk about The Saratogian, we’re not just talking about the paper you’re holding in your hand right now. We’re also talking about the Web site, whose readership is growing by leaps and bounds.

All of that is activity is good news, really good news. At a time when the newspaper industry nationwide has been seriously struggling, faltering and even failing in the face of declining advertising, changes in reader habits and crushing debt, it’s something to not only be chugging along, but to be moving forward.

But we can succeed only if you find us compelling, useful and important. So let’s talk.

The get-together will be from 7 to 8 p.m. Sept. 21 at the Holiday Inn on Broadway in Saratoga Springs. We’ll serve up some beverages and sweets. And to sweeten the pot even more, everyone there will be eligible to win a full-page ad for the non-profit organization of their choice.

You can also win a Saratogian cartoon umbrella if you’re selected from among those who take our fun little Saratogian quiz, which you can find on our Web site, Click on the “GOT NEWS?” promotion at the top of the Web page and you’re on your way.

Please RSVP for the meeting at the GOT NEWS site or by calling 583-8702. Do it now, while you’re thinking about it. Make sure your organization, institution, business and neighborhood is represented.

Hope you can make it.


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